Maximizing Social Media Networking Tools

From SM Business Solutions
Here are a few pointers I found useful in maximizing my use of the various social media networks LinkedIn,
Facebook, Twitter, blogs and You Tube.
1. Determine your company's assets, capabilities, strengths, weaknesses, opportunities & threats.
In other words, do a SWOT analysis of your company.
2. Create a Social Media Strategy for your business to give you a clear focus of who you want to
reach, how you will reach them- what network to use, what you will do to engage your target market
and how to convert leads into customers.
3. Optimize your presence on the Web by linking blogs, LinkedIn, Facebook and other social media sites
YouTube video to website. Make sure the page your visitors land on your website has an enticing way
to capture their information that can be used for follow-up.

If you have other ways of maximizing social media sites or specific example do share with us :-)